Howards bought Giffords at just the time when real investment and marketing expertise were starting to enter the English wine industry attracting corresponding media attention.
Giffords Hall is happy to help other growers in East Anglia. Guy, as EAVA chair, represents the East Anglian region on the UKVA council.
Though a commercial producer, Giffords Hall is still very much an artisan family business and has many links with the local village community and the local pub.
Family children and their friends have always had holiday jobs through their school and university – running deliveries and manning a small winery shop and café.
The shop is inhabited by Emily the wine cat, who enjoys visitors and is always happy to help them with their teas and coffees, but isn't quite safe around the milk jugs.